A Thank You Letter from Founder Penny Sparks

A Thank You Letter from Founder Penny Sparks


I have so much to be thankful for regarding Telos Foods. It has grown me professionally like nothing in my life before. It has taught me I am much more capable than I ever imagined, and more ignorant that I hate to admit. I have learned so much, yet I have so much more to learn. But I know Telos will keep stretching me, growing me, and challenging me for years to come. I will always be humbled by this adventure that I willingly jumped into. It's been one hell of a ride so far. I have met some amazing people because of Telos. I have amazing customers that have given me the opportunity to be the difference I want to see in the natural food space-- creating good for you food, not better for you food. I am inspired by so many Founders and CEOs in the natural food space. I am grateful to the many who have willing and gladly offered their advice and expertise to help and grow me along the way. It's a journey that requires learning a lot and learning fast in order to be successful, and I could not have done it alone.

I want to give a shout out to the people who have made Telos possible. I could not have launched Telos without them. These people deserve a special thank you from me for all they did and do for me. I am eternally grateful to them.

Honestly, first of all, YOU! You're the reason we do everything we do. You're the reason I'm writing right now. You truly embody what Telos is all about. You love the product and share it with friends, you lift me up, you inspire us all with your big goals and daily triumphs. Thank you!

Kevin Burnette was hugely instrumental in helping me get Telos off the ground. His genius for marketing and public relations was extremely instrumental for Telos' launch. He was the brains behind every event and marketing campaign we ran after launching Telos in 2019. His energy and enthusiasm inspired me and kept me going when I felt overwhelmed and exhausted. I truly don't know what I would have done without him. He was the one person I could depend on to always stay positive, enthusiastic, encouraging and strong in the face of stress, doubts, fears, and frustrations of launching a startup company.

Dave Preston brought his production and operations management expertise to the table. He was willing to step into a startup and learn on the go along side me. He spent hours sourcing the pouches, shippers, and labels. He was instrumental in our packaging design and colors. His creative genius played a big part in the beautiful packaging of Telos products. He  helped in fulfilling, co-packing, and supply. His dedication to Telos the first six months made my journey a whole lot easier. He did all that while working a full-time job.

Sarah Robinson, my social media expert and genius, has been with me the longest. I truly don't know what I'd do without her. She is not only the genius behind every Telos social media post and promotion, but she's also my tutor, my encourager, my cohort in all things Telos. She gently and subtly encourages me to be more and do more with Telos. She believes in Telos. She believes in our products, our mission, our vision, and steers the social media ship to greater heights than I ever imagined. She is brilliant with Telos promos, blogs and collaborations, etc. Truly, she is my right hand and arm. I am so grateful to have her on my team because I could never do what she does. She's amazing and valuable beyond words.

Again, thank you to all my customers, believers, supporters, teachers, and cheerleaders. This year would not have happened without you. 

Back to blog

Leave a comment

Please note, comments need to be approved before they are published.